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GDPR for Inbound Marketers Explained: Part 2 - Data Requests and The Right to be Forgotten

We recently looked at the big issue of GDPR and what it means for inbound marketers, and in particular focused on the two main areas the industry needs to be aware of – consent and legitimate interest. Here, in the second part of our piece on this new legislation that increases consumer data rights, we take a look at what needs to be done with the data we gather and process in order to be compliant and still manage to keep our inbound marketing strategies working.

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