When it comes to working with new clients, any inbound marketing agency worth its salt wants to prove the value of their approach. However, this is not always easy, especially when those clients are hungry for instant success and dramatic improvements in their online marketing results. We have had many successes and happy clients, but I’m sure we are not alone in sometimes being faced with a client who, despite our best efforts, still wants more, and more often than not, this comes down to expectations.
In our previous blog, we looked at some of the mistakes digital marketing agencies make when trying to secure new business from a potential client, and how they should rework their retainer model to outline plainly how they can help a business to grow through an effective marketing strategy that will increase the client’s website traffic and generate more leads.
It’s May the fourth, the annual celebration of all things Star Wars (for geeks anyway), so we thought we would bring you a quick rundown of some quotes from everyone’s favourite space saga that digital marketers everywhere should know.
They keep changing the rules! It’s difficult to keep up with the best practices that will push you up the rankings in online search, but there are certain things you should keep in mind that will help your business increase visibility, website traffic and consumer engagement. Here’s a rundown of ten of them…