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3 Ways a CMS Portal Can Help Your Marketing Strategy

A content management system (CMS) portal can be a useful tool in ensuring that your marketing strategy is executed seamlessly. Here you’ll find the three most important ways how. 

Posted by Ross Lauder - CRO
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5 Tips in Choosing a CMS Intranet for Your Organization

Having an intranet system within your company is a great way to organize your staff and internal procedures.
Having a user-friendly CMS intranet is just as important and here are five tips that can help you in choosing the right program.

Posted by Ross Lauder - CRO
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A CMS Portal - The Basics

A CMS Portal - Understanding what it actually is!

There are a handful of content management systems (CMS) portals to choose from, each with its advantages and disadvantages. Learn about the basics of CMS portals here.A CMS portal may seem like a difficult tool to use but once you’ve familiarized yourself to what a portal is and how CMS platforms work, it will be easier for you to learn how to use a CMS portal for your business objectives. But first…

Posted by Ross Lauder - CRO
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Online Marketing Objectives: 7 Vital Components for Success

“The successful man is the one who finds out what is the matter with his business before his competitors do.” – Roy L. Smith 

What are you doing wrong? What marketing objectives and strategies do you have in place for your marketing mix? It’s worth considering and analyzing if you want your business to thrive. Don’t think it can’t happen to you – that you could go out of business. 

So what is your Strategy when it comes to achieving Marketing Objectives?

It’s great that you have confidence, as all leaders must - but you need strategy to implement your ideas. Outbound marketing is no longer the best or the only way to appeal to visitors. Inbound combined with a little outbound marketing thrown in as spice is how your company’s marketing mix should be cooked up.

Posted by Ross Lauder - CRO
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The 3 Pillars to Winning Online Without a Digital Marketing Agency

Do you need a web design company to beat your competitors?

Yes: 947,182,252; this is the number of active sites. And that number is increasing not just day by day, but second by second. When people say the internet is a competitive digital market place, they mean it. As a business, of course, you don’t have to actually worry about all of these businesses competing with you.

 

A website redesign company, for example, doesn’t need to worry about the local pizza shop trying to rank number one for their relevant keywords. The internet does open up a wider range of options to customers than they had previously, and this can work for or against your website depending on how well you position your site in terms of search engine ranking, PPC, and accessibility.

Whether you’re looking to reposition your existing website, or coming out with a website relaunch, here are three things you should keep in mind in order to be successful in the competitive online market place.

Posted by Ross Lauder - CRO
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