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Gaining the Edge For Your Local Business with Consumer Citations

If you are a small or medium-sized local business trying to get more customers in the door through your digital marketing campaign, you may be wondering what else you can do to increase footfall from your target market. What can you do to make sure you get even the slightest edge on your competitors?

Posted by Tom Ritchie
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The C Word and How to Benefit from It With Your Social Media Strategy

First things first – by ‘C word’, we mean Christmas (If you thought it meant something else, your mind is not as pure as the driven snow). Yes, it’s that time of the year again when consumers are frantically looking around for presents to buy and places they can spend their hard-earned cash. Forget the sleigh bells and the chestnuts roasting on the open fire – to put it bluntly, it’s a capitalist holiday, and any business, whether e-commerce or traditional, that wants to bring in customers, needs to get serious about attracting them through social media channels.

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3 Tips on Warming Up Cold Leads and How to Turn Them Into Customers By Acting Fast

The Starks were right – winter is coming. But for digital marketers looking to bring in leads, it doesn’t have to be a winter of our discontent. If your sales leads have gone a little bit cold, that doesn’t necessarily mean they have been lost, and there are ways to use your inbound marketing strategy to warm them up again.

Posted by Tom Ritchie
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