While we took a lot of inspiration and great tips and ideas away from Inbound 2016, it is always useful to discover what other digital marketing agencies and companies looking to develop their online marketing strategy take away from such events.
Content creators, picture the scene: You have slaved over a hot laptop to produce a finely-crafted, thought-provoking, entertaining and informative piece of content you are confident will attract and engage your target audience. Then a colleague takes a look at the finished article and says: ‘Hmmm, can I suggest a few changes?’ (Or worse still, wants to make changes after it has been published). This is when a tool that enables you to collaborate with colleagues to compose high-quality inbound content would come in handy.
Irish whiskey is on the up and up, and while recently attending the Irish Whiskey Awards and Whiskey Live events, it struck me that there were a lot of lessons digital marketers could take away from the lift in spirits, so to speak, within that industry. Here’s a few I distilled down for good measure…
While we were at Inbound2016 amidst thousands of other digital marketers and business owners, we seized the chance to hear from many leading figures in the industry, learn about new products and features HubSpot will be releasing in the next few months, and make a lot of new connections with other agencies and business leaders.
Inbound 2016 gave HubSpot the chance to unveil several new products last week, appealing to a wide range of both digital marketing agencies and businesses looking to increase their lead generation and conversion rates with great content.