Culture Is Not Just For Yoghurt: Why Your Agency Needs A Code To Deliver Inbound Marketing Strategies

Posted by Clodagh Higgins

Tue, Jul 25, 2017

Your company is going to have a culture whether you want it or not, so you may as well make it a great one. Bad company culture leads to disaffected team members, fast turnover of staff, and a general lack of enthusiasm for the job at hand. That not only leads to a bad working environment, but ultimately to poor performance. If team members don’t feel they are part of something great, it will show in what they produce. That way lies unhappy customers or clients.

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Topics: Digital Marketing Agency, company culture, creating an agency culture, agency culture, agency culture code, creating a company culture, good culture means good business, agency benefits, inbound marketing agency, advice for inbound agencies

Return To Pain Mountain: The Successful Digital Marketing Agency Approach To Gaining Clients – Part 2

Posted by Clodagh Higgins

Wed, Jun 21, 2017

In our previous blog, we looked at some of the mistakes digital marketing agencies make when trying to secure new business from a potential client, and how they should rework their retainer model to outline plainly how they can help a business to grow through an effective marketing strategy that will increase the client’s website traffic and generate more leads.

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Topics: Digital Marketing Agency, digital marketing agency help, how an agency can win retainers, digital marketing agency advice, retaining clients for your agency, successful agency proposals

Building The Pain Mountain: The Successful Digital Marketing Agency Approach To Retainers – Part 1

Posted by Clodagh Higgins

Fri, Jun 16, 2017

We all have a friend who doesn’t take our advice. Even though we may be knowledgeable about the challenges they face, have some great insights into the problem, and can offer any number of workable solutions, they still don’t heed, or even want that advice. It’s frustrating, right?

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Topics: Digital Marketing Agency, digital marketing agency help, digital marketing agencies, agency proposals, how an agency can win retainers, build a pain mountain for clients

Don’t Be Heartbroken By Your Digital Marketing Strategy This Valentine’s Day

Posted by Adam Hyland

Mon, Feb 13, 2017

Ah, Valentine’s Day, that day when those who are loved, and those who are not, feel the sensation most of all. Many digital marketers are falling into the latter category, their messages and mails left unanswered, their courtship ignored, by an audience of consumers who have changed; changed how they act, how they think and how they react to what we have to say. So, what happened in this dynamic relationship in which marketers used to hold all the cards, and what can they do to regain that love (and trust)? What can they do to regain website traffic and generate leads?

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Topics: Digital Marketing Agency, Inbound Marketing, Digital Marketing, online consumer behaviour, consumer behaviour, lead generation, Valentine's Day, attracting online consumers, no love for marketing

Lead Generation Lessons From Our First Inbound Digital Marketing Workshop

Posted by Adam Hyland

Tue, Jan 31, 2017

Our first Inbound Marketing Workshop took place last week at the Hilton Charlemont in Dublin 2, and we were delighted with the reception we got from many enthusiastic and enterprising attendees who got there bright and early to hear what we had to say.

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Topics: Digital Marketing Agency, Inbound Marketing, Digital Marketing, lead generation, lead generation tactics, inbound digital marketing, Inbound marketing workshop, CTAs, creating great content, website as marketing tool

Want to Trump Your Competition? What Digital Marketers Need to Keep In Mind

Posted by Adam Hyland

Fri, Jan 20, 2017

And so the big day has come. After what seems like an eternity of bold statements, power plays and possibly a little outside influence, Donald Trump will today finally be sworn in as the latest president of the United States. He will become arguably the most powerful man in the world, lording over the largest economy on the planet, and he got there using his unique, sometimes offensive, always eye-catching self-promotional style.

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Topics: Digital Marketing Agency, Inbound Marketing, Digital Marketing, Lead gen, web design, lead generation, Donald Trump and digital marketing lessons, Donald Trump, inbound digital marketing, agency

Big Insights & Breakfast Bites at Our Upcoming Inbound Marketing Workshop

Posted by Ken Lanigan

Mon, Jan 16, 2017

As the only HubSpot Platinum Agency in Ireland, we at Get Focused are constantly striving to provide great inbound marketing solutions to our growing number of clients. However, not only do we try to avoid resting on our laurels, but we also want to engage with other like-minded businesses, agencies, movers and shakers to pass on the insights, advice and experiences we have gained. We are good like that.

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Topics: Digital Marketing Agency, Inbound Marketing, Digital Marketing, Lead gen, web design, Get Focused on Marketing, HubSpot User group, lead generation, digital marketing lessons, inbound digital marketing, Inbound marketing workshop, HubSpot best practices, agency


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