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Promoting Your Blog is the New Golf Course Meeting

Golf has long been the meeting room of choice for business owners and CEO’s around the world. A privilege passed down from CEO to CEO, it offers the perfect mix of a leisurely meeting ground and competitive tussle between two businesses.

Although it may seem like the flawless setting for a business-based chinwag, the convenience of a business/golf outing is slowly beginning to fade as the world wide web brings global businesses closer together without any geographical changes. Now marketing objectives are a lot easier to reach without having to actually meet the prospective client,and we have entered a new age of "business golf " in the form of blogging. 

Posted by Ross Lauder - CRO
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How to Promote Your Blog - What Not To Do

Blogging is a great way to drive traffic to your website and/or to share your knowledge about a certain topic. While not necessarily a requirement for business websites, blogging can be an effective way to extend your online reach and visibility. The importance of blogging is sometimes ignored because it can be a bit challenging to get people following and supporting a blog.

Blogging to Achieve Marketing Objectives

There is still a common misconception out there that blogs are simply used as an online diary or journal and mostly cover personal topics or artistic endeavors. While it may be true for a handful of bloggers, blogging has become more than just a repository of someone’s personal thoughts and heartaches.

Posted by Ross Lauder - CRO
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Getting Your Blog Right

In a previous blog post, we discussed the Importance of Blogging for your company. This post will help you get your blog right in order to attract the right visitors to your site.

Posted by Tara McGarrigle
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The Importance of Blogging

Blogging is becoming more important in the world for users who want to find more information about specific things. If your company utilises this form of distributing your content to enhance your reach, then you will yield great results.

Posted by Tara McGarrigle
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The Guide to Writing Well for Marketing

As a marketer, we create a lot of content daily. We write for ourselves and our clients. Blogs count as a huge source of inbound marketing success, if they're written well that is.

Posted by Anna
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