Golf has long been the meeting room of choice for business owners and CEO’s around the world. A privilege passed down from CEO to CEO, it offers the perfect mix of a leisurely meeting ground and competitive tussle between two businesses.
Although it may seem like the flawless setting for a business-based chinwag, the convenience of a business/golf outing is slowly beginning to fade as the world wide web brings global businesses closer together without any geographical changes. Now marketing objectives are a lot easier to reach without having to actually meet the prospective client,and we have entered a new age of "business golf " in the form of blogging.
Blogging is a great way to drive traffic to your website and/or to share your knowledge about a certain topic. While not necessarily a requirement for business websites, blogging can be an effective way to extend your online reach and visibility. The importance of blogging is sometimes ignored because it can be a bit challenging to get people following and supporting a blog.
There is still a common misconception out there that blogs are simply used as an online diary or journal and mostly cover personal topics or artistic endeavors. While it may be true for a handful of bloggers, blogging has become more than just a repository of someone’s personal thoughts and heartaches.